Comments on: The Best Copywriter in England http://www.benlocker.co.uk/the-best-copywriter-in-england/ Just another WordPress site Tue, 07 Feb 2012 20:55:58 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: Tweets that mention The Best Copywriter in England (i.e. not a woman) | Copywriting Blog -- Topsy.com http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-126 Tweets that mention The Best Copywriter in England (i.e. not a woman) | Copywriting Blog -- Topsy.com Wed, 13 Jan 2010 20:16:32 +0000 http://benlocker.co.uk/?p=1459#comment-126 [...] This post was mentioned on Twitter by Andrew Nattan, shedworking, Sarah Turner, Ben Locker, Ali Turnbull and others. Ali Turnbull said: Enjoying @benlocker's romp through media history http://is.gd/64p95 [...] [...] This post was mentioned on Twitter by Andrew Nattan, shedworking, Sarah Turner, Ben Locker, Ali Turnbull and others. Ali Turnbull said: Enjoying @benlocker's romp through media history http://is.gd/64p95 [...]

]]> By: Ben Locker http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-125 Ben Locker Tue, 12 Jan 2010 13:00:53 +0000 http://benlocker.co.uk/?p=1459#comment-125 I expect it's to do with audience. The ad was in The Times, so most readers would be English and - at that time - identify more with 'English' than 'British'. Either that, or Ogilvy felt he would have had to have advertised for the second best copywriter in Britain - he being the best, and Scottish. Who knows? I expect it’s to do with audience. The ad was in The Times, so most readers would be English and – at that time – identify more with ‘English’ than ‘British’.

Either that, or Ogilvy felt he would have had to have advertised for the second best copywriter in Britain – he being the best, and Scottish.

Who knows?

]]> By: Mortdecai http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-124 Mortdecai Tue, 12 Jan 2010 12:52:51 +0000 http://benlocker.co.uk/?p=1459#comment-124 Interesting that Ogilvy was so adamant he wanted an Englisher - he was at Fettes and fiercely protested his own Scottishness (despite being born in, ahem, Surrey). Interesting that Ogilvy was so adamant he wanted an Englisher – he was at Fettes and fiercely protested his own Scottishness (despite being born in, ahem, Surrey).

]]> By: uberVU - social comments http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-121 uberVU - social comments Mon, 11 Jan 2010 16:39:43 +0000 http://benlocker.co.uk/?p=1459#comment-121 <strong>Social comments and analytics for this post...</strong> This post was mentioned on Twitter by benlocker: New picture/history blog: "The Best Copywriter in England (i.e. not a woman). http://is.gd/64p95... Social comments and analytics for this post…

This post was mentioned on Twitter by benlocker: New picture/history blog: “The Best Copywriter in England (i.e. not a woman). http://is.gd/64p95...

]]> By: Alconcalcia http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-120 Alconcalcia Mon, 11 Jan 2010 16:10:16 +0000 http://benlocker.co.uk/?p=1459#comment-120 As far as old ads are concerned, it's not for writers but I quite like this one.... "Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness,constant danger, safe return doubtful. Honour and recognition in case of success.” It was for one of Shackleton's trips to the Antarctic As far as old ads are concerned, it’s not for writers but I quite like this one….

“Men wanted for hazardous journey. Small wages, bitter cold, long months of complete darkness,constant danger, safe return doubtful.
Honour and recognition in case of success.”

It was for one of Shackleton’s trips to the Antarctic

]]> By: Ben Locker http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-123 Ben Locker Mon, 11 Jan 2010 15:58:41 +0000 http://benlocker.co.uk/?p=1459#comment-123 Oh, I’m not sniffy at all – I’m just gently mocking. If I worried about past standards, I’d be plagued by one lot of slave and sugar plantation owning ancestors, and another lot that wrote music for the blacked up Moore & Burgess minstrels. It was as it was. That said, copywriting was one career that a significant number of women got involved in prior to the 70s. Dorothy L. Sayers and Antonia White are two women copywriters-turned-novelists that spring to mind. Oh, I’m not sniffy at all – I’m just gently mocking. If I worried about past standards, I’d be plagued by one lot of slave and sugar plantation owning ancestors, and another lot that wrote music for the blacked up Moore & Burgess minstrels. It was as it was.

That said, copywriting was one career that a significant number of women got involved in prior to the 70s. Dorothy L. Sayers and Antonia White are two women copywriters-turned-novelists that spring to mind.

]]> By: Ken Munn http://www.benlocker.co.uk/the-best-copywriter-in-england/#comment-122 Ken Munn Mon, 11 Jan 2010 15:53:07 +0000 http://benlocker.co.uk/?p=1459#comment-122 Pointless being sniffy about past standards, because they were different. On gender, for example, women (except in clerical roles) in the creative workplace were not the norm until the 1970s. Read old ads for entertainment, not for enlightenment. Pointless being sniffy about past standards, because they were different. On gender, for example, women (except in clerical roles) in the creative workplace were not the norm until the 1970s. Read old ads for entertainment, not for enlightenment.

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