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	<title>Comments on: How to write brilliant article titles</title>
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	<link>http://www.benlocker.co.uk/how-to-write-brilliant-article-titles/</link>
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		<title>By: Tonja</title>
		<link>http://www.benlocker.co.uk/how-to-write-brilliant-article-titles/#comment-18</link>
		<dc:creator>Tonja</dc:creator>
		<pubDate>Thu, 13 Aug 2009 07:16:08 +0000</pubDate>
		<guid isPermaLink="false">http://benlocker.co.uk/?p=626#comment-18</guid>
		<description>I&#039;m only almost a week late in commenting - sorry about that!

Thanks so much for responding to my question. Very helpful things to remember.

My two biggest problems are keeping them relevant and memorable. As I&#039;m brainstorming to keep them memorable, I make too many leaps in logic and then they are no longer relevant.

A follow-up question, if you don&#039;t mind ... I&#039;ve got the smallest start to a blog and I wrote a horribly irrelevant title for a previous post. (It&#039;s actually what led to my original question to you.) Knowing what I know now, do I 
A) ignore it
B) change it
C) use it as fodder for another post that points out how I could have done it better?

Keep in mind that my posts, like yours, are intended to help people make better choices in their communication.

Thanks again!</description>
		<content:encoded><![CDATA[<p>I&#8217;m only almost a week late in commenting &#8211; sorry about that!</p>
<p>Thanks so much for responding to my question. Very helpful things to remember.</p>
<p>My two biggest problems are keeping them relevant and memorable. As I&#8217;m brainstorming to keep them memorable, I make too many leaps in logic and then they are no longer relevant.</p>
<p>A follow-up question, if you don&#8217;t mind &#8230; I&#8217;ve got the smallest start to a blog and I wrote a horribly irrelevant title for a previous post. (It&#8217;s actually what led to my original question to you.) Knowing what I know now, do I<br />
A) ignore it<br />
B) change it<br />
C) use it as fodder for another post that points out how I could have done it better?</p>
<p>Keep in mind that my posts, like yours, are intended to help people make better choices in their communication.</p>
<p>Thanks again!</p>
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	<item>
		<title>By: Twitted by JamesGunnSEO</title>
		<link>http://www.benlocker.co.uk/how-to-write-brilliant-article-titles/#comment-17</link>
		<dc:creator>Twitted by JamesGunnSEO</dc:creator>
		<pubDate>Fri, 07 Aug 2009 12:31:14 +0000</pubDate>
		<guid isPermaLink="false">http://benlocker.co.uk/?p=626#comment-17</guid>
		<description>[...] This post was Twitted by JamesGunnSEO [...] </description>
		<content:encoded><![CDATA[<p>[...] This post was Twitted by JamesGunnSEO [...]</p>
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	<item>
		<title>By: Ben Locker</title>
		<link>http://www.benlocker.co.uk/how-to-write-brilliant-article-titles/#comment-16</link>
		<dc:creator>Ben Locker</dc:creator>
		<pubDate>Thu, 06 Aug 2009 17:10:38 +0000</pubDate>
		<guid isPermaLink="false">http://benlocker.co.uk/?p=626#comment-16</guid>
		<description>I agree, but simple needn&#039;t be dull or ineffective.</description>
		<content:encoded><![CDATA[<p>I agree, but simple needn&#8217;t be dull or ineffective.</p>
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	<item>
		<title>By: Leon Paternoster</title>
		<link>http://www.benlocker.co.uk/how-to-write-brilliant-article-titles/#comment-15</link>
		<dc:creator>Leon Paternoster</dc:creator>
		<pubDate>Thu, 06 Aug 2009 16:26:09 +0000</pubDate>
		<guid isPermaLink="false">http://benlocker.co.uk/?p=626#comment-15</guid>
		<description>As for online, it&#039;s pretty dull. Nielsen says &lt;a href=&quot;http://www.useit.com/alertbox/980906.html&quot; rel=&quot;nofollow&quot;&gt;readers only scan the first few words&lt;/a&gt;, so the meat has to be at the beginning. Avoid puns, humour or anything clever.

I guess if you have a loyal readership who are on your wavelength then you can indulge in a bit of creativity.</description>
		<content:encoded><![CDATA[<p>As for online, it&#8217;s pretty dull. Nielsen says <a href="http://www.useit.com/alertbox/980906.html" rel="nofollow">readers only scan the first few words</a>, so the meat has to be at the beginning. Avoid puns, humour or anything clever.</p>
<p>I guess if you have a loyal readership who are on your wavelength then you can indulge in a bit of creativity.</p>
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