Category: Blog
- 27th October 2009
A copywriter’s A to Z – the movie
Although I bought iWork ’09 at the beginning of the year, I didn’t get round to opening Keynote until yesterday. I blame my Powerpoint allergy. Anyway, I got a bit too interested. What started off as a quick fiddle ended up as a full blown movie. So, draw your seats up and take a look [...]
- 25th October 2009
Copywriting Tips: how can we help you?
am thinking of running a series of blog post on copywriting tips. I think it would be a handy service for clients and website visitors, and it might be fun to collect them into a downloadable pamphlet at a later point. I could do with your help, though. Are their formats you would like advice [...]
- 24th October 2009
The Queen’s English Society spells death for language
Have you seen this article in the Daily Telegraph? It’s about some ‘research’ done by a bloke called Bernard Lamb, Emeritus Reader in Genetics at Imperial College London and President of the Queen’s English Society. According to Dr Lamb, British undergraduates have a poorer grasp of written English than overseas students from China, Singapore, India [...]
- 24th October 2009
Copywriting clients to kill for
During the few spare minutes I’ve had this week, I’ve been thinking about the companies that I’d love to turn into clients. I could tell you about my passion, enthusiasm, excitement and whatnot for certain brands or companies, but it would ring hollow. What I’m really after is one thing. Freebies. Chuck in a freebie [...]
